What exactly do I receive when I purchase?
Two PDF files delivered instantly via download: (1) Card Deck PDF with all 36 cards formatted for printing, and (2) Ebook PDF with the same content in flowing book format. Both files are personalized with your full name on every card and page.
How does the personalization work?
When you purchase, you'll provide your full name (first and last). We generate your personalized PDFs within 24-48 hours and send you the download links. Your name appears in the footer of every card, on the ebook cover, dedication page, and throughout both documents—making this truly YOUR collection.
Can I print these on a regular printer?
Yes! The PDFs are designed for standard A4 paper on any home or office printer. We recommend duplex (double-sided) printing for cards so front and back are on the same sheet. Use heavier paper (100-120gsm) if you want more durable cards, or standard 80gsm office paper works fine for notes and repeated printing.
What is "optimalism" and how is it different from optimism?
Optimalism isn't about being optimistic (positive thinking). It's a term coined by Dr. Tal Ben-Shahar to describe the healthy alternative to perfectionism. While perfectionists reject failure, negative emotions, and even their own success, optimalists accept all of reality—the good and the bad—while maintaining focus on growth and learning. It's about accepting "what is" while pursuing "what could be."
Do I need to print the entire deck at once?
Not at all. Many users print just the intro cards plus the specific modules they're working with. You can print individual pages, specific pillars, or the full deck—whatever serves your practice. Since you own the PDFs forever, you can print and reprint whatever you need, whenever you need it.
What's the difference between the card deck and the ebook?
Same wisdom content, different formats. The card deck formats each module as a physical 2-page card with front/back design—perfect for shuffling, drawing randomly, writing notes on, and carrying specific cards with you. The ebook formats everything as a flowing book with cover, dedication, foreword, clickable table of contents, and bonus sections—perfect for reading on devices or printing as a bound book. Both are included with your purchase.
Can I share my PDFs with others?
The PDFs are personalized to you and licensed for your personal use. You can print multiple copies for yourself and print cards for immediate family members living in your household. However, the files themselves should not be shared digitally, as each person's collection is personalized to them. If friends or family want their own personalized collections, they can purchase their own for R397.
What are the "six wisdom traditions" included?
Each module draws quotes from: (1) Universal/Eclectic wisdom (philosophers, poets, thinkers across time), (2) Positive Psychology (contemporary research-backed insights), (3) Stoic philosophy (Marcus Aurelius, Seneca, Epictetus), (4) Christian scripture and mystics, (5) Buddhist/Mindfulness teachings (Buddha, Thich Nhat Hanh), and (6) other global traditions (Rumi, Confucius, Lao Tzu, etc.). This diversity ensures multiple perspectives on acceptance and growth.
Is this based on real research or just feel-good quotes?
Both, intentionally. The structural framework comes from Dr. Tal Ben-Shahar's research at Harvard University on the distinction between perfectionism and optimalism, and how acceptance leads to greater happiness and success. The 31 modules map directly to his four pillars of optimalism. The quotes themselves are authentic wisdom from history's greatest thinkers—selected not randomly but specifically to illuminate each principle. See our
scientific foundation page for full details.
How long does it take to work through all 31 modules?
Entirely up to you. Some users might spend a week with each module (31 weeks = about 7 months). Others use Franklin's 13-week method, selecting 13 modules and cycling through them quarterly. Still others focus on one pillar at a time (e.g., 5 weeks on "Accepting Failure" before moving to "Accepting Emotions"). There's no required pace—the collection adapts to your rhythm.
Are there other products in the InspireWell4Life collection?
Yes! UBAnOptimalist2 is one of 36 products in our Aspirational Series—each focused on cultivating specific virtues, capabilities, and ways of being (You Be Happy, You Be Resilient, You Be A Leader, etc.). We're also launching a Life Wisdom Series with 20 Navigate products for situational guidance. All use the same format: personalized cards + ebook, research-based frameworks, diverse wisdom traditions. The ebook includes a complete list in the "Explore Collections" section.
What's your refund policy?
Due to the personalized nature of the PDFs and instant digital delivery, all sales are final. However, if there are any issues with your files (technical problems, printing errors, etc.), contact us immediately and we'll resolve it. We want you to have a perfect experience with your collection.